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Oracle 1Z0-340-24 : Oracle Eloqua Marketing 2024 Implementation Professional
- Exam Code: 1Z0-340-24
- Exam Name: Oracle Eloqua Marketing 2024 Implementation Professional
- Updated: Sep 15, 2026
- Q & A: 100 Questions and Answers
About Oracle 1Z0-340-24 Exam
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Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Campaign & Program Automation | 12% | - Program Builder and Program Canvas features - Campaign Canvas configuration and usage - Automation logic and workflow design |
| Topic 2: Branding, Deliverability & Email Management | 13% | - Email configuration, personalization and compliance - Subscription and preference management - IP warming and deliverability setup |
| Topic 3: CRM Integration & Advanced Services | 13% | - Sales tools, reporting, lead scoring and AI capabilities - Integration setup, troubleshooting and closed-loop reporting - Supported CRM integrations and components |
| Topic 4: Implementation Overview | 10% | - Prerequisite documents and required attendees - Major milestones and key deliverables |
| Topic 5: Security & Administration | 12% | - User creation and security groups - Asset permissions and contact-level security - Company and instance settings |
| Topic 6: Data Management & Import/Export | 14% | - Data import/export tools and automation - Data standardization and prioritization - Contact/account fields, views and custom objects |
| Topic 7: Forms, Landing Pages & Tracking | 11% | - Form creation, advanced techniques and external integration - Landing page configuration and customization - Tracking script and microsite setup |
| Topic 8: Eloqua Fundamentals & Data Model | 15% | - Data objects, relationships and data capture - Platform architecture and core concepts - Data enhancement and AppCloud usage |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
Question #1
Which is a component of a standard CRM integration?
- A. the creation of new contacts in Eloqua
- B. the creation of new accounts in CRM
- C. the automatic sync of Eloqua Lead Score changes in CRM
- D. the automatic creation of a sales user in Eloqua
Correct Answer: C 🗳️
Question #2
Which data source is NOT possible as a Listener feeder in Program Canvas? (Choose the best answer.)
- A. pulling contacts into a program when a contact field value changes
- B. pulling contacts into a program when they respond to a campaign
- C. pulling contacts into a program with unsubscribes in the last 24 hours
- D. pulling contacts into a program from a step in program builder
- E. pulling contacts into a program only when lead score decreases
Correct Answer: D 🗳️
Question #3
Which two are use cases for using Data Import and Export features? (Choose two.)
- A. a scheduled import of external data to Contacts or Accounts
- B. a scheduled export of Custom Object data
- C. a scheduled import of external data to a Custom Object
- D. a scheduled export of Activity data
Correct Answer: A,D 🗳️
Question #4
Which two roles are recommended to attend the entire onsite portion of SmartStart? (Choose two.)
- A. Eloqua Sales Users
- B. Eloqua Marketing Managers
- C. Eloqua Administrators
- D. Eloqua Executive Sponsors
- E. Eloqua Power users
Correct Answer: D,E 🗳️
Question #5
Which three are features of Eloqua Engage?
Response:
- A. The ability for Sales to add new contacts to the Eloqua database
- B. The ability for Marketers to build segments for Sales and deploy emails on their behalf
- C. Reporting capabilities for Sales to see all email and web visit activity
- D. The ability for Sales to include attachments in personalized emails
- E. The ability for Sales to customize and send marketing-approved emails
Correct Answer: A,C,D 🗳️
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